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Our
services
Buying on Unicorn
Unicorn’s weekly auctions are where you’ll find the bottles you’ve been searching for.
Buying with us is easy.
Start by registering your free account on any desktop or mobile device. Our timed-based auctions allow you to set bids, walk away, and check back on the prices whenever you want.
Transparent pricing.
We charge a 15% buyer's premium and 10.25% sales tax on each transaction. This is automatically added to the hammer price at the end of each auction.
A platform built on trust.
Bottles that are up for auction on Unicorn go through a multi-step process to ensure their authenticity. Rest assured every item you see on Unicorn is not only in our physical possession, but it has been examined, uniquely photographed and cataloged before listing.
Buying FAQs
Our auctions utilize auto-bidding so you enter a maximum bid and the system bids for you as economically as possible.
Selling on Unicorn
The trusted platform to find a new home for the bottles you’re looking to move.
Know what it’s worth.
We offer free appraisals for anyone looking to sell on Unicorn. It’s important to us that you know what you have before making any decisions.
We only make money if you do.
For every one of your bottles that sells, Unicorn charges a $5/bottle commission plus 5% of the hammer price. In the rare instance your item doesn’t sell, we’re happy to re-list or return to you at your discretion.
High-touch service.
To guarantee authenticity and comply with state jurisdiction, we take possession of every bottle we bring to auction.
Drop off at our Chicago HQ by appointment only.
Organize shipment of your bottles.
For larger or high-value collections, Unicorn may come to you.
In good hands.
We authenticate every bottle in-house and before moving them to storage in our insured and secured vault.
Selling FAQs
Vaulting with Unicorn
Our dedicated storage team shares an authentic passion for holding and caring for your collection.
Store with confidence.
We utilize state-of-the-art technology for receiving, digitizing, cataloging and vaulting throughout our facilities to ensure high-end security and temperature & humidity control for optimal storage for all of your bottles. Our customers can easily track every step along the way.
Logistics that work for you.
End-to-end handling of transportation for your wines & spirits locally or internationally, ensuring your bottles arrive in pristine condition. We make it easy to get your wine anytime, anywhere.
Easy portfolio management.
Modernized operations for managing your ‘digital cellar’. Unicorn creates a seamless experience from pickup to shipping and gifting.
Vaulting FAQs
The Unicorn team is a class act for sellers. They handled my grandfather’s collection with incredible care, and the entire collection sold for well above estimates.
Extended Bidding
What is Extended Bidding and how does it work?
10 minutes before our auctions close you will notice that Extended Bidding kicks in.
During this period, every time a lot receives a bid, the bid timer for that lot resets to 10 mins. Each lot develops its own end time, and everyone has enough time to get their bids in.